Melanie is a psychology graduate with a passion for understanding human behaviour. Her professional voyage started in market research, shaping brands, leading client engagements, and designing research projects across diverse sectors, from consumer goods to finance and telecommunications.
Her adeptness in project management and quantitative and qualitative methodologies ensured the delivery of actionable insights to clients looking to develop brand relevance and differentiation.
Melanie moved to London to pursue a MSc in Psychology of Economic Life, blending her knowledge of research with her passion for social work and sustainability.
Outside of work, Melanie loves to dive into anything and everything related to music. She also enjoys running and getting together with her friends. You can often find her by the sea, soaking in the beauty and tranquility
Melanie's blog posts
Posts
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A big thanks to all our speakers at our latest webinar, which focused on exploring new approaches to safety campaigning, with discussions on motorcycle and water safety initiatives. Our expert…
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A big thanks to all our speakers at our latest behaviour change briefing webinar – Cancer Prevention in Focus – in which we explored whether the NHS can still achieve…
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Thank you to our speakers and guests at our latest event, ‘Children and young people: changing the system – what works?’ The panel centred on the theme of utilising systems…
