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1. Cervical Screening? It’s time to shout about it

   How do you persuade women to book an appointment to strip naked below the waist and have a plastic object inserted into their most intimate parts? More often than not,

   

   Emily Davis on Jul 19, 2019

   

2. Campaign of the month: Pre-Testie Bestie

   We often advise clients they need to be brave to develop behaviour change campaigns that get noticed. Move outside your comfort zone. Take a risk. We all know that’s much

   

   Ian Fannon on Jun 11, 2019

   

3. Changing individuals’ behaviours is not enough – We need to change the system

   Last week I attended the World Social Marketing Conference in Edinburgh, where Public Health England presented their flagship behaviour change campaign for families, Change4Life. It’s impressive. And it should be

   

   Ben Caspersz on Jun 11, 2019

   

4. Notre just any old cathedral

   Notre-Dame was more than just a tourist attraction – it was, and still is, the symbolic icon of France. And so, when its 12th Century foundations surrendered to the flames

   

   Francesca Davis on May 1, 2019

   

5. Mind the ‘Green Gap!’

   Making sustainability at work contagious Most people are aware that we should all try to behave in an environmentally friendly way. However, research shows that there’s often a gap between

   

   Ella Jenkins on Jan 4, 2019

   

6. Bringing stories to life. The power of audiobooks

   We know that telling real people’s stories is one of the best ways to change behaviour. Stories have been part of human culture forever and we’re hardwired to listen and

   

   Matt Seel on Jan 3, 2018

   

7. The power of a good story

   If you’re a company wanting to make a serious impact, just doing good isn’t enough (although it’s a great start); you have to be good at demonstrating it too. Making

   

   Lucy Proudfoot on Nov 20, 2017

   

8. Save The Children and NLT appoint Claremont for behaviour change campaign

   I’m thrilled to announce that we’ve been appointed by Save the Children and the National Literacy Trust to develop a behaviour change campaign aimed at improving children’s language development. The campaign will

   

   Ben Caspersz on Jan 26, 2017

9. Being smart AND loud – telling the untold story #AfterSeptember11

   Last weekend marked the 15th anniversary of the 9/11 terrorist attacks, in which 2,977 people died. The attacks were widely reported across the media at the time and it is still the

   

   Monica Wilson on Sep 12, 2016