Featured Posts

Twitter Polls – how can they work in PR?

At first, the introduction of polls on Twitter seemed to be just a bit of fun. However, last night I saw a poll that had over 19,000 respondents take part, tackling a serious issue that affects many women – catcalling. This has sparked a few questions, but also opened my eyes to the potential this…

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Need top tips for Twitter? Some best practice advice

How people use Twitter is constantly evolving as tweeters grow and change, so there are always new things to learn or trends to be aware of. Here are ten top tips for Twitter to help set you on the right path. 1. The answer is simple David Cameron has been in the news recently asking the Civil Service…

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What makes a good PR?

Public relations – a key part of Claremont’s social communications philosophy – is a wide ranging profession requiring a multitude of skills. With new degree apprenticeships in PR being put out to consultation this month, now is the perfect time for the industry to think about what makes a good PR. Practice makes perfect One thing…

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Latest Posts

A Christmas clear-out and a forgotten memory

  When I went home for Christmas this year I found a couple of old boxes in the loft that had been there since I was in school. Among the haul were several bottles of bubble bath, a Cosmopolitan from September 2002, and embarrassingly detailed letters from my friends about the boys we were either…

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5 things Cabaret can teach us about presenting at work

One of the things I love about working at Claremont is the range of interests of the people working here. We’ve got tap dancers, marathon runners and bread makers among us, so someone’s usually got an entertaining weekend tale to liven up our Monday mornings. I have been performing on stage for almost as long…

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The power of a good story

If you’re a company wanting to make a serious impact, just doing good isn’t enough (although it’s a great start); you have to be good at demonstrating it too. Making story telling a crucial part of your communication strategy is a great way of helping you to stand out in a crowded market. For example,…

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