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  1. COM-B: HOW WE UNDERSTAND BEHAVIOUR

    We’re all fully aware of what behaviour is right? Behaviour is anything a person does in response to an internal or external event. Behavioural scientists have developed models to further…

    Ella Jenkins

    Ella Jenkins on Oct 2, 2018

  2. Proud to have failed

    We recently completed year one of an innovation project with Save the Children and National Literacy Trust where our challenge was to figure out how we could nudge parents to…

    Lucy Proudfoot

    Lucy Proudfoot on Jan 3, 2018

  3. The power of a good story

    If you’re a company wanting to make a serious impact, just doing good isn’t enough (although it’s a great start); you have to be good at demonstrating it too. Making…

    Lucy Proudfoot

    Lucy Proudfoot on Nov 20, 2017