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Could you be one of our Bright Spot employers?

  Have you overcome particular obstacles or made changes at your organisation to introduce flexible working to some or all of your colleagues?   Would you be happy for us to come and visit you in the workplace to find out how you make flexible working work?   And are you willing to share your…

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3 behaviour change trends we’ll be riding in 2020

  1. Co-production We believe there’s a missing piece in behaviour change: co-production.   It’s not much talked about by UCL or the UK Government Communications Service or the Behavioural Insights Team. We think it should be.   Co-production is when people from the target audience (i.e. those we are seeking to influence) are engaged…

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Unveiling Stop MS: a proud moment

Yesterday the MS Society publicly launched its Stop MS Appeal: an immensely ambitious campaign to raise £100m to find treatments for everyone with multiple sclerosis. It’s the biggest campaign the charity has ever attempted – and the most important. The goal is nothing short of stopping the condition in its tracks, so that one day…

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Latest Posts

When Mum knows best

It was an honour to recently present our work at a Save the Children conference in Belfast. I was accompanied by Ashleigh and Heather, two of the East Belfast mums we worked with to co-design the next phase of the Wonderwords programme. There’s no doubt that co-design elevated this work. How?  Broadly, in three ways:…

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Our Event! Cardiff, Croissants and Co-production

A big THANK YOU to everyone who attended our behaviour change briefing in Cardiff this morning; what a turn out! We hope you enjoyed it as much as we did (despite the dreary weather). Thank you to The Life Science Hub Wales for hosting us (what a fantastic breakfast spread) and of course to our…

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When audience first isn’t enough

Planning behaviour change campaigns without putting your audience first: a commonly accepted no-no. But how far should you take this? Is it enough to gather insights from research or should you actively involve your audience in helping you plan? Should representatives of your audience even have a degree of decision-making power about what you do…

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